Green Soul
Green Soul is a Boston-based cannabis cultivation facility, dispensary and lifestyle brand. They needed a distinct visual tone-of-voice that played up the gritty side of Cambridge, MA where the company’s founder grew up and became a scholar of the game. The final Green Soul identity has an edgy and soulful vibe that embodies a realness while maintaining approachability. The branding includes a distinct, hand-drawn wordmark, crafted illustrations and brand guidelines complete with lifestyle and product photography direction.
Brand Strategy - Logo Design - Brand Design - Illustration - Tone-of-Voice - Dispensary Design
“From creating a full brand identity to designing packaging, Stampede has played an instrumental role in bringing the Green Soul brand to life. We couldn't be happier with where we have landed as a brand and are beyond excited to share it with the world. The experience Tet provides is seamless, thorough, and absolute perfection.”
-Saba Kahassai, CMO, Green Soul
